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Web Design Goals

  1. Users should understand the purpose and scope of your site.
  2. Your information should be organized in a way that your users can understand.
  3. Your information should be presented in a logical and useful order.
  4. Your information should be presented in manageable chunks.
  5. Your users should know be able to recognize any page as a part of your collection; they should also have a sense of where that page belongs in the organization of the collection.
  6. While using your collection, your users should be presented with logical and flexible options for moving to the information they need next.
  7. Your users should be able to see how to find the information that they need; they should also be able to tell if it isn't there.
  8. Your web site should invite users to stay and explore (after all, any other web site is only a mouse-click away).
  9. Your web site should be attractively designed, with inviting links that are immediately obvious.
  10. Your design should work not rely on any one browser's features to work.
  11. Your graphics do need to be attractive, but they must be suitable for delivery across the internet; they can't be so large, and beautiful that they take forever to load.

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